With over 20 years of experience in product management and design, I specialise in transforming complex challenges into forward-thinking solutions by blending user-focused design with strategic business development. My expertise spans UX design thinking, comprehensive user and market research, usability testing, rapid prototyping, high-fidelity wireframing, and evidence-based validation across the entire product lifecycle. I’ve successfully led products from inception to market, empowering cross-functional teams to drive growth and revenue through a start-up-inspired, entrepreneurial mindset.
